Virgil Abloh and Nike Announce New Design Project „The Ten“

Virgil Abloh and Nike Announce New Design Project „The Ten“

Virgil Abloh and Nike Announce New Design Project „The Ten“

Virgil Abloh’s relationship to Nike began long before he first visited the company’s world headquarters in October 2016 to start a new collaboration. As a teenager, living in Rockford, Illinois, he and his friends sketched shoe ideas and mailed them to Nike. “We were enamored with Air Jordans,” says Abloh, who is now 36 and based between Milan and Chicago. „Michael Jordan was larger than life — he was Superman to me. My entire design background and ethos came from the ‘90s.“

The first five icons of The Ten — the Air Jordan I, Nike Blazer, Nike Air Presto, Nike Air Max 90 and Nike Air VaporMax — will be pre-released at NikeLab stores in New York City (Sept. 9-13), London (Sept. 18-22), Milan (Sept. 21-25) and Paris (Sept. 26-30).

The full collection including all ten silhouettes will be available in November at NikeLab stores and select retailers worldwide.

 

2017-08-23T13:29:14+00:00